Janak Pokharel

Janak Pokharel

Digital Marketer

A disciplined 8th-semester BIT student passionate about leveraging modern tools to enhance online presence and drive measurable growth.

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About Me

Janak hiking and trekking

Hi, I’m Janak, a digital marketer passionate about creativity and data-driven strategy. I specialize in programmatic ads, SEO, and social media marketing, helping brands reach the right audience at the right time. I’m currently in my final (8th) semester of my BIT degree, learning how to combine technology and marketing to create real business impact.

Kathmandu, Nepal
janakpokharel000@gmail.com
+977-9840033771

Community Leadership:

Founding member and admin of BIT Guide-TU Facebook group with 2900+ members, helping BIT students with academic guidance and resources.

Skills

ABM

Specialized in Account-Based Marketing (ABM), especially for B2B businesses.

On-Page & Off-Page SEO

Complete optimization including content, meta tags, link building, and technical SEO improvements.

Technical SEO

Website speed optimization, crawlability improvements, and technical performance enhancements.

Meta Ads

Facebook and Instagram advertising campaigns to reach your target audience effectively.

Email Marketing

Strategic email campaigns to nurture leads and maintain customer relationships.

Google Ads

Pay-per-click advertising campaigns to drive targeted traffic and conversions.

Competitive Analysis

In-depth competitor research to identify opportunities and strategic advantages.

Content Strategy

Strategic content planning and creation to engage your audience and drive results.

Tools & Platforms

Adobe Illustrator

Professional vector graphics design for logos, illustrations, and marketing materials.

Filmora

Video editing software for creating engaging social media content and promotional videos.

Hunter.io

Email finder tool for lead generation and outreach campaigns.

Meta Ads Library

Research and analyze competitor advertising strategies on Facebook and Instagram.

Google Analytics

Website analytics and performance tracking for data-driven decision making.

Screaming Frog

SEO crawler tool for technical SEO audits and website optimization.

SEMrush

Comprehensive SEO and digital marketing toolkit for keyword research and competitor analysis.

Project Experience

Personal Portfolio – Krishna Pokharel

Sep 2024 – Nov 2024

Role: Independent Developer

Platform: WordPress

  • Created and launched a personal website using WordPress
  • Showcased basic SEO experiments and suggested Instagram content optimization
  • Designed with user experience and responsive layout in mind
🌐 Website: www.krishnapokharel.com

Digital Marketing Learning Platform – Moontide Marketing

Sep 2024 – Present

Role: Independent Developer

Platform: WordPress

  • Developed a full-featured WordPress site to explore SEO techniques and digital campaigns
  • Achieved a 90+ SEO score through strategic optimization
  • Optimized content for social media platforms including Facebook, TikTok, Instagram, LinkedIn, and Twitter
  • Currently working to further improve the SEO performance of Moontide Marketing
🌐 Website: www.moontidemarketing.com

Certifications

5-Day SEO Challenge

ORKA SOCIALS

Intensive SEO training covering advanced optimization techniques and strategies.

SEO Certification

HubSpot Academy

Comprehensive SEO certification covering keyword research, on-page optimization, and analytics.

Mastering SEO: How to Develop a Superior SEO Strategy

Professional Certification

Advanced certification focusing on developing comprehensive SEO strategies for superior search engine performance.

Experiences

Computer Science Teacher · Freelance

Company: Supreme College

Duration: Sep 2025 – Present

Location: Kathmandu District, Nepal · On-site

  • Teaching Computer Science to class 11 students during morning shifts
  • Guiding students in programming fundamentals and practical assignments
  • Preparing lessons and helping students build a strong computer science foundation

Digital Marketing

Company: Gurzu Nepal Pvt. Ltd.

Duration: May 2025 – Sep 2025

Location: Lalitpur District, Nepal · On-site

  • Executed on-page SEO, off-page SEO, keyword research, and competitor analysis
  • Worked on programmatic advertising, account-based marketing, and basic graphic design
  • Participated in email and ad campaigns for Gurzu’s products including Splashnode (Signage control software) and Meesa (E-commerce for women)
  • Contributed to website page optimization and blog SEO for Gurzu’s main website
🌐 Project: splashnode.com

Digital Assistant · Part-time

Company: Bhudipuran Prakashan

Duration: Nov 2023 – Mar 2025

Location: Kathmandu, Bāgmatī, Nepal · Hybrid

  • Designed and published engaging content for social media, mainly Facebook
  • Managed online sales through Daraz and ran small-scale ad campaigns
  • Optimized the company’s website for better user experience and engagement
  • Developed digital marketing skills while continuing college studies

Education

Patan Multiple Campus

2022 – Present

Bachelor in Information Technology (BIT) – 7th Semester

  • Courses in software engineering, AI, database, digital marketing, programming, networking
  • Includes lab work, projects, internships, and real-world applications

Nilkantha Secondary School

2021 AD

+2 Science (SLC)

Sunaulo Bhairabi Secondary School

2019 AD

SEE (Secondary Education Examination)

Hobbies & Interests

Hiking & Trekking

Hiking & Trekking

Exploring the beautiful mountains and trails of Nepal, connecting with nature and challenging myself physically.

Adventure Activities

Adventure Activities

Thrilling experiences like river rafting, rock climbing, and other adrenaline-pumping activities.

Bike Touring

Bike Touring

Long-distance motorcycle journeys across scenic routes, combining travel with adventure.

Cricket

Cricket

Passionate cricket player and follower, enjoying both playing with friends and watching professional matches.

Poetry

Poetry

Writing and appreciating poetry as a form of creative expression and emotional outlet.

Get In Touch

Ready to take your digital presence to the next level? Let's connect and discuss how I can help grow your business.

Contact Information

Phone

+977-9840033771

Location

Kathmandu, Nepal

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+977-9840033771